Motivate move-up buyers with home trade-ins

How can Realtors get sellers — and buyers — motivated? In Ohio, new home builder Trinity Homes is turning to a page from the automotive industry to move inventory: home trade-ins. Columbus-based Trinity Homes, the largest new home builder in central Ohio, has partnered with HER Realtors, the largest volume real estate brokerage in central Ohio, to promote the new home trade-in program …

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